Recently, a number of head private equity companies have been plagued by trademark problems. Inquiring about the official account of Wechat, we can see that at present, official accounts such as "Chengqi assets" and "Chengrui Investment" are not registered by the head private placement well known in the market and filed with the China Securities Investment Fund Industry Association (hereinafter referred to as "China Securities Investment Fund Association"). But individual industrial and commercial households in the Putian department. Some private equity personages have revealed that some private equity managers' official accounts have been reported because of trademark problems, and the official account of Shenzhen Chengqi Asset Management Co., Ltd. has also been systematically named "unnamed official account".
The reporter learned that some head private placements were sold by them because of their trademarks.GreenwoodbingoHis individual industrial and commercial households registered in advance, there is indeed the problem that the company acronym can not be used as the official account name, and then need to fight for the right to use the trademark through legal means or negotiation. Industry insiders said that do not rule out the possibility that some individual industrial and commercial households intend to use this way to make profits or even mislead investors, so private equity managers need to clarify and inform investors of the relevant risks in time to avoid "Li Gui".
"tens of billions of private placement" is not tens of billions of private placement.
Recently, the reporter inquired about the official account and found that the subject named "Putian Licheng District poster Electronic products firm (individual industrial and commercial households)" changed the name of the newly registered official account to "Chengqi assets". The brief introduction of the official account isGreenwoodbingo"Hello, welcome to Chengqi assets!" In terms of content, the official account has published a number of articles related to private equity and the stock market.
According to public data, the well-known Chengqi assets in the market is Shenzhen Chengqi Asset Management Co., Ltd., which was registered with the China Foundation Association in 2014 with a management scale of more than 10 billion yuan. On the other hand, the poster electronic products firm (individual industrial and commercial households) in Licheng District of Putian City is an individual industrial and commercial household in the retail industry and does not have the qualification for private equity exhibition.
While the poster electronic products firm (individual industrial and commercial households) in Licheng District, Putian City, renamed the official account of Wechat to "Chengqi assets", the official account of Shenzhen Chengqi Asset Management Co., Ltd. was systematically named "unnamed official account".
The same thing happened to Chengrui Investment, Shifeng assets and other head private placement.
For example, recently, an individual industrial and commercial household named Putian Licheng Wonderland Electronic products firm has changed its newly registered official account name to "Chengrui Investment". The profile of the official account reads: "Welcome to follow Chengrui Investment official account." According to the website of the China Foundation Association, Shanghai Chengrui Investment Management Co., Ltd. was established in 2010 and registered with the China Foundation Association in 2014. The current management scale is in the range of 5 billion-10 billion yuan. The official account of Putian Licheng Wonderland Electronic products firm (individual industrial and commercial households) is misleading to a certain extent.
According to public information, the type of Chengrui trademark held by Yang Lei, an operator of Licheng Wonderland Electronics Company in Putian City, is Class 36, which mainly includes services related to banks and other financial transactions, financial assessment services, and insurance and real estate matters.
The problem of trademark registration can not be ignored
"generally speaking, the above situation occurs because operators first apply for a trademark related to the name of a private equity company, and then authorize the trademark to be used by their own registered individual industrial and commercial households, so as to authenticate the same official account as the abbreviation of the private equity company." One private equity person said. In this case, individual industrial and commercial households are often forced to change their name or become an "unnamed official account" through reporting. After that, private equity managers need to obtain the right to use the trademark through legal channels and communication and coordination before they can continue to use the company acronym to name the official account.
Li Jin, deputy general manager of Zhuode Investment, also said that without trademark registration, private equity funds may face some legal and commercial risks. Specifically, first of all, if the private equity fund uses an unregistered trademark and the trademark has been registered by others, the private placement may infringe upon other people's trademark rights, resulting in legal action and liability for compensation. Secondly, unregistered trademarks are difficult to obtain full legal protection, which means that the brands of private equity funds may be imitated or abused, affecting their brand image and market reputation. Therefore, private equity managers should apply for trademark registration as soon as possible in order to obtain legal protection and recognition. If the trademark has been registered by another person, it may choose to negotiate a settlement with the trademark holder in order to obtain permission or assignment for the legal use of the trademark.
Although trademark registration is not a direct requirement for the operation of private equity funds, it is of great significance to the manager's brand image, reputation protection and the effect of marketing. Therefore, for managers who intend to develop for a long time in the field of private equity funds, the problem of trademark registration can not be ignored. " Li Jin said frankly.
Be on guard against misleading investors
"what needs to be vigilant is that in the above model, there is no lack of individual industrial and commercial households who report for the purpose of misleading investors or forcing the private sector to raise money to buy trademarks. Private placement managers should not only deal with this in time, but also inform investors as soon as possible to remind them of the relevant risks. " A private equity person in Shanghai said.
Public data show that in recent years, the private equity industry "Li Gui" appears frequently, which is very easy to mislead investors.
For example, in February this year, Dongfang Harbor founder Dan Bin issued a "solemn statement on vigilance against illegal activities pretending to be Mr. Dan Bin" on the social platform. According to the statement, some lawbreakers embezzled Dan Bin's personal information through the Internet and impersonated him to create QQ account (group), Wechat official account (group), snowball account, knowledge Planet account, etc., using seductive language such as "internal stock recommendation, guiding operation, and winning even" to induce investors to join.
Jiukun Investment previously issued a notice saying that it was concerned that some lawbreakers, pretending to be Jiukun's name and company staff, carried out illegal stock recommendation activities through telephone, Wechat and other channels, or asked for a transfer on the grounds of membership fees and investment and financial management. seriously mislead investors to defraud investors' property.
According to incomplete statistics, Ruijun assets, Ruiyang Investment, Kaifeng Investment, YuanLesheng assets, Tanshuiquan Investment, Chongyang Investment, Xingshi Investment, Baoyin Investment, Mingshi Investment, Chengqi assets, Hongshang assets and many other well-known private equity firms have previously issued similar "anti-counterfeiting" statements.
Many industry insiders said that for investors, it is necessary to carefully screen the registered entities of relevant public accounts, snowball accounts, etc., and pay close attention to relevant announcements issued by private placement institutions, strengthen communication with private placement institutions, and avoid being misled by "Li Gui"; For private placement, it is necessary to pay attention to Trademark Registering, and promptly detect various accounts with the same name or similar name as themselves to provide risk warnings to investors.